“A brand that captures your mind gains your behavior. A brand that captures your heart gains commitment.” – Scott Talgo
Even if you have a superior product or service, the branding of that product or service can determine your level of success. The gap between “liking” something and “loving” it, is HUGE. Thus, your brand plays a vital role in creating that since of unbridle loyalty from your customer. So that is where Dre Hayes, co-founder of The Foundation, comes in.
The Foundation is a multi-facetted organization designed to help curate and build fashion and lifestyle brands. We are a full service agency and pride ourselves on working closely with our clients (partners) to help take them to market in a stalwart and strategic manner that assimilates both business and image requirements. – The Foundation
Check out this spotlight interview from HBTV (above).